Stories
STORY
There’s nothing like a self in machines
The world urgently needs “democratic artificial intelligence (AI)”: ethical, transparent, diverse and fairly designed. This is what emerges from a conversation between Claudia Nemat, Member of the Board of Management for Technology and Innovation at Deutsche Telekom, and Caja Thimm and Katharina Zweig. Both are Germany's leading female IT and AI professors.
STORY
Demystify AI. It’s just software!
From enterprise to innovation: find out what Neil Latham has learned from his experience of both, working as a tech lead in DT’s main AI innovation program – interviewed by Jan Hofmann.
STORY
Are you one of them?
Are you expecting your bank’s, airline’s or telco’s app and website to be personalised for you? For a great customer experience?
STORY
Is big beautiful?
Our next drop in #AIPeople – exploring generative AI – with Hamed Ketabdar and Fang Xu. We discuss how and why AI has suddenly gone mainstream so big and so quickly.
STORY
Is every screen a touchpoint? It depends!
What exactly defines a touchpoint? A keyboard? A screen? A microphone? Content and dialogs must be based on the capabilities of each touchpoint. For example, it makes no sense to lead text-intensive chats on a device with a remote control.

STORY
Animated films sparked my interest in AI
From open source to corporate: find out what Ragini Jain has learned from her experience of working as a DevOps lead in DT’s main AI innovation program – interviewed by Jan Hofmann.
STORY
Can we add empathy where needed most?
A sales offer can be a pleasing thing if it fits and comes at the right time. But it's
not always the right time to make an offer, is it? The wrong offer or even the right
offer at the wrong time ruins much more than it can ever achieve. Especially when it
comes to a text chat dialogue.

STORY
Does an AI expert need to fear AI?
Find out what Anna Xenaki, working on DT's innovation programme on AI, thinks about AI:
“You can make a machine doing anything, as long as you train it properly” –
interviewed by Jan Hofmann.
STORY
THANK YOU 2022
What a year for AI in 2022! In this special I provide a jumping off point for 2022 and
hint at some sweet treats for 2023.
STORY
Humans need to be in the driving seat (#2)
Find out how humans and technology can work better together in part two of the
conversation between internationally acclaimed TV science presenter Professor Hannah
Fry and the innovation leader of the only transatlantic telco Claudia Nemat.
STORY
Does an AI really speak or is it just pretending?
The understanding and composition of language depends on many parameters: vocabulary,
grammar, semantics, tone, dictation and pronunciation. For the One Conversation
programme, where speech understanding and speech output are elementary components, this
is an enormously important topic.

STORY
Humans need to be in the driving seat (#1)
See how Professor Hannah
Fry – describing herself as mathematician, science presenter and all-round
badass – debunks the mythology around algorithms and all things AI. Watch part one of a
conversation with the technology and innovation leader behind Germany’s most valuable
brand – interviewed by Claudia Nemat.
STORY
Different touchpoints – one voice?
It sounds as difficult as it does obvious: As a company, you must always speak to your
customers with one voice. No matter at which touchpoint: voice, chat, e-mail, telephone
or in the store – the customer expects to talk to the same “personality” at all times.
And that should come naturally.

STORY
Quick sale or long-term customer relationship?
Anyone who is interested in positive business development in the long run must not try
to sell something come hell or high water. The key is to maintain a long-term customer
relationship. And for that, an AI system must also understand what is important for the
company and what is beneficial for the customer.

STORY
AI: an endless summer?
Find out what Hamed Ketabdar, AI expert working on DT’s main AI innovation program,
argues when we drawing parallels with human evolution – interviewed by Jan Hofmann
STORY
Can AI improve the customer experience?
AI will always remain artificial – and our aim is to make it so intelligent that it
significantly improves the customer experience. But how can we achieve this? The magic
word is empathy – which can also come in the form of artificial intelligence.

STORY
Un-hiding a champion with AI
Find out why Nina Schaaf was convinced at the very beginning of her AI journey and how
she is shaping the future of machine tool manufacturing – interviewed by Jan Hofmann
STORY
Can an AI system be empathic at all?
Empathy is the key to successful human relationships in the long run. But what does
empathy actually mean, how do you recognize and define it? Can you learn empathy or just
feel it? Read now what this means for AI and how empathy can improve our customer
experience in the long term.

STORY
How to steer AI as a force for good
Find out what needs to be discussed about ethics, digital responsibility and
sustainability with the first Chair for Ethics in Information Technologies, Judith Simon
– interviewed by Claudia Nemat
STORY
Can a business model have a human touch?
The human being is at the center of all our efforts. Everything we offer is intended to
serve humans and should enhance humanity. But how can technology be human? How do we
close the gap between man and machine?

STORY
Loving AI & Data (#2)
In part two of my discussion with Mina Saidze we explore large language models and the
importance of diversity in tech – interviewed by Jan Hofmann.
STORY
Loving AI & Data (#1)
In the first of a two-part discussion, discover Mina Saidze’s fabulous journey into AI
which led to the founding of Inclusive Tech.
Find out why – interviewed by Jan Hofmann
Find out why – interviewed by Jan Hofmann
STORY
The Paradox of AI
Find out why diconium’s managing director Anja Hendel loves AI and why coding should be
a second foreign language – interviewed by Jan Hofmann.
STORY
AI, my friend
What are the key customer expectations towards digital businesses today? Sören Schmidt,
Product Owner AI, Deutsche Telekom, and Florian Heinemann, Founding Partner Project A
Ventures, share their thoughts – hosted by Jan Hofmann.
STORY
What's in it for me?
Why share sensitive customer data? A discussion with Tobias Schlösser, Managing
Director, Sparkassen-Finanzportal, and Kristina Mann, User Research Lead One
Conversation, Deutsche Telekom - hosted by Jan Hofmann.
STORY
Pretty Good Guess
How do you spark a Wow! in customer conversations? A discussion with Thomas Munko, Chief
Concierge, The Ritz Carlton Berlin, and Diorella Stern, Product Owner AI, Deutsche
Telekom, discuss together with Jan Hofmann.
STORY
Talking Apps
What's crucial to make voice assistants even more successful in the future? A discussion
with Reghu Thanumalayan, Innovation Lead Magenta Voice Program, and Jan Hofmann, Top
Program Lead AI, both at Deutsche Telekom - hosted by Flavia, the 'Magenta Voice'.
STORY
What comes next, Jan?
‘One conversation’ is the new name for our innovation programme on AI in
Deutsche Telekom – and also the vision of what we want to do.
STORY
Hearing Y’all
How we develop tailor-made experiences for our customers. A discussion with Franziska
Leonhard, Co-Founder Ave+Edam, and Hamed Ketabdar, Squad Lead AI, Deutsche Telekom -
hosted by Jan Hofmann.
STORY
The internet of beautiful things
What if your mom doesn’t know the answer any more? An interview with Ingmar Kliche,
Product Manager & Tribe Lead FragMagenta, Deutsche Telekom.
STORY
Solving problems before they arise
How to decode individaul customer needs and understand them. An interview with Susanne
Lebkücher, User Experience Researcher, Deutsche Telekom.
STORY
On the pulse of realtime
How to enable 'machine learning' to recognize customer needs with a view on service
history. An interview with Tomasz Sekulski, Senior Data Scientist, Deutsche Telekom.
STORY
Ops – I did it again
How to tame an algorithm and orchestrate numbers and functions into an ensemble. An
Interview with Hendrik Dau, Development & Operations Manager, Deutsche Telekom.
STORY
In the name of love
How to smoothen the process of moving to another household. An Interview with
Ann-Christin Schwarz, Product Owner & Tribe Lead, Deutsche Telekom.